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CBSE Class 12-commerce Answered

Suresh has opened an NGO for the welfare of the consumers. He has got a degree in law. In order to utilize his education he quite often helps people in their legal affairs. Now that he has started an NGO he assures that whenever a consumer in his knowledge is deprived of his consumer rights he should file a complaint on his behalf in the consumer court and fight for his cause. His organisation has some of the people with journalist background. The three of them along with Suresh from the side of their NGO have launched a monthly magazine which creates awareness about the rights, reliefs and responsibilities of the consumers. All the members of this NGO work with a lot of enthusiasm. Recently in the central part of the city they organized a training program in which all the information related to the exploitation of consumers, consumer ignorance, consumer rights and reliefs available to the consumers were the key highlights. The government has also provided support to their organisation. The government laboratories are easily in touch with them and are ready for any type of confirmation of results related to the purity of products. More and more members are getting attached with the organisation. The membership is increasing. The organisation recently helped few ladies stage a demonstration outside the showroom of a company responsible for selling a fake electrical appliance responsible for the death of one man. In totality the NGO is doing a great job. In the above case identify the various functions performed by the NGO for the protection of the interests of the consumers.
Asked by purnayyap | 23 Apr, 2020, 10:50: AM
answered-by-expert Expert Answer

In order to protect the interests of the consumers, the NGO has performed the following functions:

  1. Educating general public about issues related to consumer interests.
  2. Publishing periodicals to impart knowledge about issues related to consumer interests.
  3. Helping the consumers to file their complaints in the respective consumer courts.
  4. Encouraging customers to stage a strong protest against exploitative and unfair practices.
  5. Carrying out comparative tests of consumer products in the certified laboratories to ensure the quality and safety of the products.
Answered by Surabhi Gawade | 23 Apr, 2020, 11:17: AM
CBSE 12-commerce - Business Studies Part II
Asked by azwarshiraz17 | 23 Jun, 2022, 08:05: PM
ANSWERED BY EXPERT ANSWERED BY EXPERT
CBSE 12-commerce - Business Studies Part II
Q1 Maruti Suzuki sold their car at a Rs.20,000 for a limited period to clear off excess stock, while Hyundai started with a scheme of giving a radio with every purchase of their car. a) Which promotional tool was used by both the companies? b) What promotional technique of production did Maruti apply? c) What promotional technique of production did Hyundai apply? d) What is the basic purpose of both the companies ? Q2Identify the tool or element of promotion in the following cases : viii) It provides expert advice to the consumers and guides them in purchasing goods. ix) It is a non paid form of impersonal communication. x) It induces people to try new products as they are either offered at low price or given as free samples. xi) It is highly flexible as message can be adjusted as per situation. xii) It is paid form of non personal presentation by an identified sponsor. Q3 It is the process whereby they sort the products on the basis of different sizes , qualities , moisture content and so on. Name the process. Q4 How is a need different from want ? Q5 What kind of ‘market offer’ is judged good ? Q6 Sehaj, Jassi, Ranpreet and Mannu just after completing their MBA in different specializations decided to start a new venture. They all decided to pool the ideas to arrive at the best product they should produce and sell. Sehaj was of the opinion that India is a vast market and they should produce goods at large scale. Jassi belongs to a well off family opined that customers in India are becoming quality conscious, so they should focus on the quality of the product. Ranpreet, shared his idea that customers don’t have time to bother to find the product what they like, rather it is better to make a thorough research to find the needs of the customers first and produce the product accordingly. Mannu says that to survive in the long run, it is essential to sell aggressively to in the initial years and quality can be maintained later. (a) Identify what marketing philosophies these students hold. (b) According to your viewpoint, whose approach you feel best should be followed in the present scenario of the customers in the Indian market. Justify with reason.
Asked by ajbro2007arush | 02 Jul, 2020, 11:57: AM
ANSWERED BY EXPERT ANSWERED BY EXPERT
CBSE 12-commerce - Business Studies Part II
8. Maruti Suzuki sold their car at a Rs.20,000 for a limited period to clear off excess stock, while Hyundai started with a scheme of giving a radio with every purchase of their car. a) Which promotional tool was used by both the companies? b) What promotional technique of production did Maruti apply? c) What promotional technique of production did Hyundai apply? d) What is the basic purpose of both the companies ? 9. “ Product is a mixture of tangible and intangible attributes”. Discuss. 10. Identify the concept of marketing in following cases: i) This concept believes in cost reduction through mass production. ii) This concept aims to identify the needs of consumers and to satisfy the need better than competitors. iii) Consumers can be convinced to buy the products. iv) Sell what a marketer makes. v) It aims at availability and affordability of the product. vi) Maximise the profits by satisfying the customer. vii) They don’t sell what they can make, but they make what they can sell 11. Zoom Udyog , a car manufacturing company has started its business with Zoom 800 and slowly launched Zoom – 1000 , Wagon – Z , Swy – fy etc. and offered various services like after sale service , availability of spare parts etc. Identify the element of marketing mix referred here. 12.Kumar ltd decides to produce a liquid soap for cleaning the utensils under the brand name ‘SHINE’. State three features which are being fulfilled by the brand decided by this company. 13.A mobile company is launching a new high tech mobile phone in the market. Which department is going to look into the techniques of promoting it ? 14.Identify the tool or element of promotion in the following cases : viii) It provides expert advice to the consumers and guides them in purchasing goods. ix) It is a non paid form of impersonal communication. x) It induces people to try new products as they are either offered at low price or given as free samples. xi) It is highly flexible as message can be adjusted as per situation. xii) It is paid form of non personal presentation by an identified sponsor. 15. It is the process whereby they sort the products on the basis of different sizes , qualities , moisture content and so on. Name the process. 16.You are a toothpaste manufacturer and have introduced a new brand of toothpaste in the market. How will you determine the price of the product ? Give any two reasons. 17. How is a need different from want ? 18. What kind of ‘market offer’ is judged good ? 19. Why is packing called a silent salesman ? 20. Ashima purchased a bottle of tomato sauce from the local grocery store. The information provided on the bottle was not clear. She fell sick on consuming it. She filed a case in court and got relief. a) Identify the important aspect neglected by the marketer in the above case. b) Explain briefly any three functions of the aspect identified in (a) above. 21. Sehaj, Jassi, Ranpreet and Mannu just after completing their MBA in different specializations decided to start a new venture. They all decided to pool the ideas to arrive at the best product they should produce and sell. Sehaj was of the opinion that India is a vast market and they should produce goods at large scale. Jassi belongs to a well off family opined that customers in India are becoming quality conscious, so they should focus on the quality of the product. Ranpreet, shared his idea that customers don’t have time to bother to find the product what they like, rather it is better to make a thorough research to find the needs of the customers first and produce the product accordingly. Mannu says that to survive in the long run, it is essential to sell aggressively to in the initial years and quality can be maintained later. (a) Identify what marketing philosophies these students hold. (b) According to your viewpoint, whose approach you feel best should be followed in the present scenario of the customers in the Indian market. Justify with reason. 22. “Time Line‟ watch manufacturing company is a renowned company marketing watches. It performs various activities like, market analysis, product designing or merchandising, packaging, warehousing, branding, pricing, promotion and selling. The company maintains good customer relations through various follow up activities. This helps the company in procuring repeat sales orders. a) Name the concept performed in above para. b) Also explain any of the two features of the concept identified above
Asked by ajbro2007arush | 28 Jun, 2020, 03:12: PM
ANSWERED BY EXPERT ANSWERED BY EXPERT
CBSE 12-commerce - Business Studies Part II
Asked by ajbro2007arush | 27 Jun, 2020, 12:58: PM
ANSWERED BY EXPERT ANSWERED BY EXPERT
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