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India launches ‘Make in India’

A day after India’s successful Mars mission grabbed the world’s attention, our Prime Minister, Narendra Modi is making sure that the limelight from India doesn’t shift elsewhere by launching the ‘Make in India’ campaign today.


Make in India

Imagine walking into a shopping mall or a market place anywhere in the world, and coming across t-shirts, shoes, electronic goods or bottles of Ayurvedic medicines or spices all saying ‘Made in India’ instead of ‘Made in China’ for a change.


Imagine when an Italian or a German will boast of having an Indian car rather than a BMW or a Porsche. It will be a moment of pride for us. The ‘Make in India’ campaign is an endeavour to give a realistic shape to such a dream.


The Government has identified 25 fields where India can become the world leader which includes automobiles, chemical, IT, pharma, textiles, ports, aviation, leather, tourism and hospitality, wellness and railways.


King of the Jungle


There is a new era of economic growth that is in Asia, and we have to see how to make it India’s.”


-Narendra Modi


On the website, there is a symbol of a lion with all the intricacies of an engine. This symbolism is enough to make one believe that after decades of being called a developing country, we are making the roadmap towards being a powerful nation.


The website also takes visitors through all the 25 sectors in which India is aiming to become a superpower, the scope and whatever is present so far.


This is an effort to induce not only foreign investors but also domestic investors to invest in promoting green and advanced manufacturing.


Hassle-free Environment


Modi emphasised in his speech that giving incentives to industries is not enough. A hassle-free environment with proper infrastructure and networking is a necessity. One look at the initiative would give an idea on the government working behind developing industrial corridors, smart cities, protection of the best agricultural and ecological sites, and so forth for facilitating the growth being envisioned.


“We want highways, we also want i-ways (information ways).”


-Narendra Modi


Reviews of all regulatory processes including tariffs, duties, octroi etc. to make them simple will also be looked at.


Proactive approach: An investor facilitation cell to assist foreign investors from the time of their arrival in the country to the time of their departure will woo top companies across sectors in identified countries.


Likeliness to the Swadeshi movement


It cannot outrightly be called a Swadeshi movement, but the idea is similar to that of being self-reliant. Swadeshi, as a strategy, was a key focus of Mahatma Gandhi, who described it as the soul of Swaraj (self-rule). ‘Make in India’ will boost our manufacturing and create plenty of jobs. A strong manufacturing base is what determines a country’s dominance in the world economy.


-Sayan Ganguly

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